Thursday, May 24, 2012

how to grow your business


For the faint hearted it is not easy to go in business, but once you make that decision you better mean it as though your life depend on it. It is such a spirit that will differentiate you and the other Wanjiku's that do business for leisure. Ofcourse what you get into must be stimulating enough for you if you are to succeed. meaning you need to enjoy doing it but not as a leisure activity. If you want to grow in business you need to have a clear cut strategy and not just do it because mama sam your next do neighbour is at it. For the beginners marketing is what sets you apart, its doesn't have to be grandiose, its even the small time talk you have with the guys in the Matatu or a poster you hang outside the premise. Its really the small things that put word out about your product and not TV ad space or billboards.

Wednesday, May 2, 2012

A head start in the real estate market in Kenya: Part 1


Like anywhere else in the world as populations grow so does the demand for housing. The difference though in Kenya is that the rate of population growth to a large extend oversteps that of the number of new units. Matters are not helped either by the fact that the older population also is seeking the same new houses that are being sort by their young ones. This only means one thing, real estate companies will have a field day as long as the situation persists. The government which was to come in and give the much needed help through the National Housing Corporation is doing what governments do best: nothing. Besides, the body is riddled with corruption to the extent of ministers allocating themselves three houses in the scheme. Such a shame! What is not shameful though is the fact that you can get in the middle of it and help arrest the hind demand for housing units at the same time bulging your bank account. The question many ask when they get is “how to get a head start?’. If you ask reputable estate agents they will tell you it is as easy as selling mandazi on the road side. They all started small and many a times not with their capital. Forming strategic partnerships is the rule of the Game. Call it "You should know people" the Nancy Baraza way but that is the stuff that is business. Drop around for more on this and much more in part 2

Followers

Home